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Social Media Marketing

LinkedIn has long been a valuable resource for those in the professional world, providing a comprehensive platform for making and keeping business connections. However, LinkedIn is now about more than just adding contacts to your professional network, with their new ad update, LinkedIn can help...

A well thought out social media campaign can be one of the best tools that you have to help grow your business and promote your company. Developing the right content is the first step to developing any successful social media campaign, however, it is only...

So, you want to post some video content to your Facebook page? There is no denying that video content is an excellent form of online marketing, but the truth of the matter is, video marketing on Facebook has recently changed their algorithm. Due to these...

When it comes to keeping your business relevant in today’s high-tech market, it is important that you are always looking for the latest and greatest developments to keep your business ahead of the curve. One of the many things that you may want to consider...

When it comes to managing your business’s online presence, one of the first and most important things that you should do is verify your business’s online identity. Even if you have already had an online presence for some time, there have been new Facebook updates...

Ever since it first burst on to the scene, it has been one of the most utilized social media platforms in the world, not only for individual users but for businesses as well. When it comes to creating a Twitter content strategy for your business,...

As many people know, Facebook is always looking for ways to improve their platform and bring new features and updates to their millions of users. For marketing professionals and business owners who utilize the social media site to grow their brand, one of the biggest...

When most people think about using social media sites for their online marketing efforts—platforms such as Facebook and Instagram are usually the first to come to mind. While the average person may not immediately think about Pinterest for their marketing efforts—this popular photo sharing and...

There is no denying the impact that Snapchat has recently made on the social media scene. While a few short years ago, Snapchat wasn’t a word in most people’s vocabularies, today it is one of the most prevalent forms of social media used today. What...

Social media has become one of the largest platforms for marketing to possible consumers. Why wouldn’t it be? Everyone seems to be on social media these days. Anyone who is marketing on social media has a goal of gaining followers. Not only does a higher...