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In this modern age, you just cannot run a successful business unless you have an active presence on the internet, specifically on social media. Everyone uses social media. Everyone is involved in the complex web of multiple sites to make friends, continue relationships, share their lives...

Now that November has come, it is a good time to prepare your goals and plans for the month ahead with all of the business opportunities that lay before you. Some companies forget that November is an ideal time to drum up good business plan...

More and more businesses are hopping on all the social media trends whether they have a professional look on Instagram or are making wacky videos on Tik Tok. If more and more businesses are turning to the digital world, there must be a reason, right? Brands...

When it comes to getting ahead in today’s digital marketing world, it is important to use proven strategies to help you and your company stay competitive in the online marketplace. However, in addition to finding sustainable and purpose-driven approaches, it is essential to keep your...

As most businesses today know, having the right online marketing plan is essential to growing any company. And a big part of that online marketing initiative is utilizing social media as part of your strategy. However, with so many different social media accounts out there—it can be difficult to...

Ever since the term “social media” came into our modern world a few years ago—nothing has been the same. However, in addition to bringing about new ways of communicating and new forms of engagement and advertising—social media has also developed a new type of language.  As social media...

Most small businesses know that Facebook can be a powerful tool when it comes to marketing your business. The great thing about Facebook is that it can help you create stronger connections with your current or potential customers and establish more of a relationship with...

Lead generation is such an essential part of growing any business—no matter what industry you may be in. This is especially important for those running small businesses, including health care practices, where every lead has the potential to bring in significant revenue. However, with all of...

2019 is here, which means there will be new digital marketing trends that are going to shape and dictate the market.  While there is no official way to tell how 2019 is going to go or what the new year will bring—we do have some pretty...

A great online marketing campaign can make all of the difference in the success of your business. However, when it comes to launching a new campaign and your attempt to get the attention of new customers—you likely have one major decision in front of you: whether...